Vilhelm Parfumerie – To My Father seeding
“In celebration of Father’s Day, we made a careful selection of influencer-dad profiles to whom we sent the special perfume from Villhelm Parfumerie, a haute perfumery brand with New York roots whose fragrances are created in Paris, France, with renowned French perfumers Jérôme Épinette, Bertrand Duchaufour and Marc-Antoine Corticchiato.The designed packaging, featuring Vilhelm’s iconic yellow-colored […]
Lanapo – Happy Birthday Lanapo
“In summer 2023, mm Studio organized a 3-day experience for some influencers and creators. The client was Lanapo, a sandal brand born in the 5 Terre-Liguria region. mm Studio proposed to welcome the talents to the brand’s homeland, allowing them to fully experience the local characteristics: from making pesto to beach restaurants.In this specific case, […]
Instax – Fill Your World with Joy
“For the launch of the new instax mini link 12 camera, we thought of a seeding that would immediately convey joy and good humor; and what could be better than candy? For a moment we all became children again by making a giant candy-shaped box in which we placed both the camera and the films, […]
Innocent – Mealbridge Campaign, Seeding
Whether you spend your breaks in traffic, studying in a book, or jogging in the park, a good, healthy snack is always a must. And so it is that innocent comes to your rescue with the new Mealbridge campaign, adding 4 new smoothies to the innocent park, associated with 3 different personalities: the commuter, the […]
Innocent – Mealbridge Campaign, Paid
Whether you spend your breaks in traffic, studying in a book, or jogging in the park, a good, healthy snack is always a must. And so it is that innocent comes to your rescue with the new Mealbridge campaign, adding 4 new smoothies to the innocent park, associated with 3 different personalities: the commuter, the […]
Innocent – Belli Freschi
“The objective of the Belli freschi di natura influencer campaign was to divert consumer attention to the refrigerated counter, where the freshest and healthiest products are to be found. If Muhammad doesn’t go to the fridge counter, the fridge counter goes to Muhammad! For this, we came up with a customised fridge-shaped box containing the […]
EspressHo – Central Station Pop up and lunch
On the occasion of the opening of the indie beauty brand espressoh’s pop up store in Milan’s Central Station, we organized a lunch with journalists and influencers from the industry. The choice of location was L’Immorale, a nearby restaurant consistent with the brand’s communication and aesthetic imagery. The table setting was made with products and […]
EspressHo – Birthday Party
To celebrate Espressoh’s 2nd anniversary, a party was organised in the pop-up that the brand rented for the weekend where products were presented in the form of cakes. Trays with eyeshadows and blushes, a white tablecloth with the hand-embroidered claim “Do you wanna coffee with me?” and a birthday cake with lipsticks instead of candles. […]
Duvetica – Influencer Experiences
The experiences we organized for the premium clothing brand Duvetica are all coherent with each other and in most cases tell the story of one of the brand’s fundamental pillars: the sports lifestyle. In relation to the concept of the collection to be promoted from time to time, all experiences always included a moment of […]
Voodoo Jewels – Voodoo e Costardi Bros, Red Love Letter
“For the Valentine’s Day 2024, the Costardi brothers decided to create a collaboration with the independent jewelry brand Voodoo Jewels, in which culinary creativity meets jewelry eccleticism.On the occasion of this collaboration we organized a placé lunch for some influencers and crators, at the restaurant Scat_to part of the Galleria d’Italia building in Torino.During this […]